---
title: Corporate Culture
slug: culture
date: 2023-06-04
author: Fuan De Foreign Trade
description: Corporate culture of Fuan De Foreign Trade Co., Ltd., demonstrating enterprise core values and business philosophy
---

# Corporate Culture of Fuan De Foreign Trade Co., Ltd.

## Overview of Corporate Culture

Since its establishment, Fuan De Foreign Trade Co., Ltd. has always attached great importance to corporate culture building, taking culture as the soul and driving force of enterprise development. After years of accumulation and development, it has formed a unique Fuan De corporate culture system, becoming an important part of the company's core competitiveness.

Fuan De's corporate culture takes "Integrity, Innovation, Collaboration, Win-win" as its core philosophy, committed to creating a positive and vibrant working environment, stimulating employees' potential, and promoting sustainable development of the enterprise.

## Corporate Mission

**Connecting Global Steel Trade, Creating a Better Future**

Fuan De takes promoting the development of global steel trade as its mission, creating value for customers through providing high-quality products and services, providing development platforms for employees, contributing to society, and jointly creating a better future.

## Corporate Vision

**To Become a Global Leading Steel Products Trader**

Fuan De is committed to becoming a leader in the global steel products trade field, continuously improving product quality and service levels, expanding market share, enhancing brand influence, and achieving sustainable development of the enterprise.

## Core Values

### 1. Integrity as Foundation

Integrity is the foundation of Fuan De. We adhere to the principle of honesty and trustworthiness, maintaining high integrity to customers, suppliers, employees, and society, winning trust with integrity, and building brand with integrity.

### 2. Innovation Driven

Innovation is the source of driving force for Fuan De's development. We encourage employees to constantly innovate their thinking, bravely break through traditions, and actively explore new business models and management methods to promote enterprise development with innovation.

### 3. Collaboration and Win-win

Collaboration is the key to Fuan De's success. We emphasize teamwork spirit, encourage collaboration and coordination between departments and employees, while focusing on cooperation with customers, suppliers, and other stakeholders to achieve mutual benefit and win-win outcomes.

### 4. Customer First

Customers are the foundation of Fuan De's survival and development. We always center on customers, focus on customer needs, continuously improve service quality, provide high-quality products and solutions for customers, and exceed customer expectations.

### 5. Pursuit of Excellence

Excellence is Fuan De's eternal pursuit. We are not satisfied with the status quo, constantly challenging ourselves, pursuing higher goals and better performance, and winning market recognition with excellent quality and service.

## Corporate Spirit

### 1. Hard Entrepreneurship

Fuan De people inherit and carry forward the spirit of hard entrepreneurship, not fearing difficulties, having the courage to strive, and moving forward bravely in the fierce market competition.

### 2. Excellence

Fuan De people adhere to the work attitude of excellence, focusing on details, pursuing perfection, and continuously improving product quality and service levels.

### 3. Pioneering and Innovation

Fuan De people have the spirit of pioneering and innovation, daring to break through traditions, having the courage to try new methods and ideas, and constantly promoting enterprise development.

### 4. Unity and Collaboration

Fuan De people value unity and collaboration, supporting each other, making progress together, and forming a strong team cohesion and combat effectiveness.

### 5. Never Give Up

Fuan De people have the spirit of never giving up, in the face of difficulties and challenges, always maintaining firm faith and tenacious perseverance, persisting until success.

## Business Philosophy

### 1. Quality First

Fuan De always puts product quality first, strictly controls product quality, ensuring to provide customers with high-quality and highly reliable products.

### 2. Reputation Supreme

Fuan De values corporate reputation, keeps promises, fulfills responsibilities, and wins customers' trust and support with good reputation.

### 3. High-quality Service

Fuan De is committed to providing customers with high-quality services, from product consultation, technical support to logistics distribution, comprehensively meeting customer needs.

### 4. Efficiency Priority

Fuan De focuses on efficiency improvement, continuously optimizing business processes, improving work efficiency, and providing customers with timely and efficient services.

### 5. Continuous Improvement

Fuan De adheres to the philosophy of continuous improvement, constantly summarizing experience, discovering problems, improving mechanisms, and promoting continuous development and progress of the enterprise.

## Employee Code of Conduct

### 1. Dedication to Work

Love your work, be loyal to your duties, earnestly perform your job responsibilities, and strive to complete work tasks.

### 2. Honesty and Trustworthiness

Be consistent in words and deeds, keep promises, maintain corporate image and personal reputation.

### 3. Learning and Innovation

Continuously learn new knowledge and skills, actively innovate work methods, and improve work efficiency and quality.

### 4. Unity and Collaboration

Respect colleagues, take the initiative to communicate, support each other, jointly complete work tasks, and create a harmonious working atmosphere.

### 5. Customer First

Center on customers, focus on customer needs, provide high-quality services, and exceed customer expectations.

### 6. Compliance with Rules and Regulations

Abide by national laws and regulations and company rules and regulations, consciously maintain company order and interests.

### 7. Diligence and Thrift

Establish awareness of saving, rationally utilize resources, eliminate waste, and reduce costs.

### 8. Safety and Environmental Protection

Attach importance to safety work, comply with safety operating procedures, protect the environment, and promote sustainable development.

## Corporate Cultural Activities

Fuan De regularly organizes rich and colorful corporate cultural activities to enhance employees' sense of belonging and cohesion, and enrich employees' spare time lives.

### 1. Employee Training

The company regularly organizes various training activities to improve employees' professional skills and overall quality, providing support for employees' career development.

### 2. Team Building

The company organizes various team building activities, such as outward bound training, outdoor team building, etc., to enhance team cohesion and collaboration ability.

### 3. Cultural and Sports Activities

The company organizes various cultural and sports activities, such as basketball games, badminton matches, cultural evening parties, etc., to enrich employees' spare time lives.

### 4. Festival Celebrations

The company organizes celebration activities on important festivals, such as Spring Festival parties, Mid-Autumn tea parties, etc., creating a warm and harmonious corporate culture atmosphere.

### 5. Public Welfare Activities

The company actively participates in social public welfare activities, such as donations of money and materials, volunteer services, etc., fulfilling corporate social responsibilities and giving back to society.

## Achievements in Corporate Culture Building

Through years of corporate culture building, Fuan De has formed a positive and vibrant corporate culture atmosphere, employees' sense of belonging and cohesion have been continuously enhanced, and the company's core competitiveness has been continuously improved.

Corporate culture has become an important support and driving force for Fuan De's development, promoting the company to continuously achieve new achievements. In future development, Fuan De will continue to strengthen corporate culture building, continuously enrich and improve the corporate culture system, providing strong cultural support for the sustainable development of the enterprise.

Fuan De believes that excellent corporate culture is an important guarantee for the long-term prosperity of an enterprise. We will continue to inherit and carry forward Fuan De's corporate culture, making culture the soul of enterprise development, leading the enterprise towards a better future!